| Job Description : |
Work Mode: Hybrid
Location: Kohler, WI
Opportunity
The Associate Channel Manager is responsible for the comprehensive and detailed support in site merchandising execution and category sales of a newly created direct-to-consumer business. This would involve managing the development, coordination, and implementation of merchandising, brand storytelling, marketing plans, strategies, promotions, and performance analysis for the ecommerce website. Will have Financial Planning & Forecasting ownership, driving revenue and growth through product exposure, analyzing customer and product behavior to optimize the experience. This role requires a dynamic, highly motivated individual who has strong attention to detail, comfortable leading in a fast-paced environment from managing day-to-day activities to strategic planning to meet aggressive growth targets.
Specific Responsibilities
Functions as a leader in all facets of E-Commerce business; understands channel, customer and own business results.
Responsible for providing comprehensive and day-to-day support in the execution of digital sales, direct to consumer merchandising and impressions goals.
Develop strategy and communicate action plans for carrying out business objectives and overall site metric goals.
Be a leader in cross functional alignment and collaboration with product, marketing, design and business stakeholders to drive best in class consumer experience, asset development, promotions and optimized discovery, conversion and sales performance.
Analyze POS and site performance reporting, identify actions and opportunities.
Leverage a customer first approach using data and research-based findings to improve search, shopping experience and ease of operations.
Understanding of Digital Marketing Levers and channels that drive digital sales, while observing the boundaries of our brand guidelines.
Support demand planning for merchandising and promotions.
Advocates and supports the brand by ensuring that marketing strategies and plans are executed to achieve financial plan while avoiding unnecessary and avoidable costs.
Using Adobe Experience Manager, manage site merchandising through personalized content.
Ensure tie a tie-in to web analytics and testing to drive growth and customer satisfaction.
Demonstrate Ownership in following competencies: Leadership, Driving Continuous Improvement, High Standards of Performance, Teamwork, Communication, Focus on Consumer/Voice of Consumer.
Skills/Requirements
Bachelor’s degree in Marketing. Or Bachelor’s degree with recent career focus on Ecommerce Merchandising & Marketing
2 to 4 years of prior experience in Ecommerce required; Merchandising, Digital Marketing and some level of platform knowledge desired
Cross functional experience required
Demonstrated ability to analyze, think creatively, innovate and plan with attention to detail and accuracy
Experience in Financial Forecasting/Planning as well as Web Analytics tools
Experience in Microsoft Excel
TRAVEL – Less than 10%
#LI-Hybrid
To fully demonstrate our commitment to the health, safety, and wellbeing of our associates, we are requiring all U.S. based team members to be fully vaccinated against COVID-19 as a condition of employment. We believe this path forward further strengthens our workforce and the future growth and resilience of our company and community. Individuals with medical conditions or sincerely held religious beliefs that prevent them from getting the vaccine may request an exemption from the vaccine requirement.
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
Why Work at Kohler Co.?
Kohler Co.’s mission is to contribute to a higher level of gracious living for those who are touched by our products and services. We understand that it takes investment in our associates’ development to make that happen. So, we offer ongoing investment in each individual’s personal development and the opportunity to collaborate with others across functions and roles at Kohler.
In addition to the investment in your development, Kohler offers a benefits package including a competitive salary, health, vision, dental, 401(k) with company matching, and more!
About Us
Beyond the competitive benefits and compensation, Kohler proudly offers a rich history, steeped in creativity and a commitment to our associates and communities. We invite you to learn more about our culture and company at www.kohlercompany.com.
It is Kohler’s policy to recruit, hire, and promote qualified personnel in all job classifications without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact kohlerjobs@kohler.com. Kohler Co. is an equal opportunity/affirmative action employer. |
