|Job Description :
Otsuka America Pharmaceutical, Inc. has launched a new customer engagement approach designed to better deliver on patient, caregiver, and HCP expectations in an evolving healthcare environment. The new model is built around where patients get their care—locally, with the intent to better serve patients, caregivers, and healthcare providers, delivering a higher quality experience that ultimately is focused on improving patient care.
The local “ecosystem approach” creates a unified focus among account management, medical, patient access and market access to engage local healthcare systems and identify opportunities to improve the patient experience. Through this matrix model, customers will now experience more coordinated and seamless care with digital-enabled support to help bridge care gaps. The Associate Director, Customer Strategy will report to Senior Business Director and provide strategic support to identify business opportunities and shape the business plan.
The Associate Director Customer Strategy role offers an opportunity to drive revenue growth by identifying and supporting the delivery of key customer-centric strategic initiatives. The role will need to work collaboratively with all roles across the ecosystem to support the appraisal of business opportunities from multiple perspectives. This reflects the team-based approach that Otsuka will be adopting to drive customer engagement quality, accountability, and cohesion around patients and healthcare providers. Ultimately, it is all about putting customers at the center of everything they do.
The Associate Director Customer Strategy will work in close partnership with the Senior Business Director and collaboratively with cross-functional peers to shape the business plan for the region and support the development and execution of strategic business initiatives across the ecosystems in the region to deliver Rx and revenue growth, profitability and overall value creation for Otsuka, customers, and patients.
1. Identify key insights and trends in the region by synthesizing complex information from multiple sources
Develop and maintain a deep understanding of the regional marketplace, customer preferences, the competitive environment and emerging industry trends
Provide constructive challenge to the Business Director to ensure the identification of key issues that will impact on the delivery of the strategic imperatives
Coordinate with commercial, medical, legal, compliance, operations, and commercial analytics in a compliant manner to harness all sources of information and continue to enhance data sources and analytics
2. Apply deep strategic insight and business acumen to shape large opportunities within the region, working in close partnership with the Business Director to enable effective decision making and allocation of resources and investments
Building robust business cases by providing analytical and presentational support for business cases and business reporting, including business reviews
Model key strategic programs and business opportunities to facilitate decision making
Advise the Business Director and Ecosystem Leads on investment and resource allocation to allow for innovative, tailored customer-centric initiatives and programs that strengthen customer engagement and patient outcomes
3. Translate the regional strategy into a robust multi-faceted business plan shaped in collaboration with the Business Director and support the delivery of this business plan through the ecosystems
Create and communicate the regional plan to Ecosystem Leads and work collaboratively with them to shape and align Ecosystem business plans
Advise the Business Director and Ecosystem Leads on resource allocation to deliver the business plan with maximum impact on business and customer outcomes
Ensure alignment and integration of Ecosystem business plans and address any inconsistencies that may reduce business impact
Monitor the regional P&L and advise Business Director on challenges & opportunities to maximizing the P&L
Work closely with cross-functional leaders to define the optimal performance measurements and performance management programs required to optimize organization success and provide ongoing understanding of how value is being created and delivered
Monitor and report on business plan execution and support the adaptation of business plans to address changing customer and market conditions where necessary
Bachelor’s degree: MBA or other related graduate degree preferred, ideally in a discipline with strong strategic, quantitative, and business analysis
Previous cross-functional industry experience in commercial life sciences (pharma or biotechnology) or related industry engaging with key healthcare ecosystem players (e.g., payers, health systems)
Exceptional strategic and business acumen skills to uncover underlying trends and insights and understand business performance through different lenses
Ability to work in an ambiguous environment undergoing transformation
Demonstrated ability to lead without authority, need to be able to drive through execution across multiple internal and external functionally diverse stakeholders
Proven track record in coaching, training and/or mentoring peers or others as assigned; helping such others to better meet or exceed their goals, targets, and other responsibilities
Proven track record for consistently meeting or exceeding financial and/or other quantitative targets, as well as qualitative goals
In-depth knowledge of strategy development, including contracting strategy, administration and pull through is a strong plus
Previous field sales management and/or marketing experience in the Neuroscience or Nephrology market, or related industry is preferred
Strong understanding of healthcare compliance, legal and regulatory landscape
Come discover more about Otsuka and our benefit offerings; https://www.otsuka-us.com/careers-join-otsuka .
This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary.
Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to their protected veteran or disabled status, or any protected status.
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