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| Job Category : | Management |
| Company Name: | The Carwash Lodge |
| Position Name: | Marketing Director |
| Location : | New London, NC |
| Job Description : | We are looking for a Marketing Director to be in charge of the Carwash Lodge Inc. marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence. The ideal candidate will have experience with e-mail and social marketing campaigns and content creation for those campaigns. Candidate will be able to create and employ unique marketing techniques. He/She will be a skilled marketing strategist with analytics and be able to drive customers to our three locations.Marketing Director Duties In Depth Social Media MarketingCreate social media calendar outlining goals and KPIsCreate contentWrite copyDiscuss Paid social Budget with the Owner for any paid advertisementsA. Outline ad goalsB. Create ad content/creativeC. Write ad copyD. Analyze daily and optimize for best resultsEmail MarketingUpdate email list with website leadsClean out email list once per quarterConstantly segment and tag email lists so you can send out personalized offers and content.Outline email campaign goals for each email and CTACreate email campaign contentA/B test campaigns for optimized resultsPublic RelationsManage reputation on Google Reviews, Yelp Reviews and Nextdoor Reviews Coordinate a response between customers and management when necessaryResearch opportunities for community and business outreach for marketing opportunities and cross promotional opportunitiesWrite press releases for events and large promotions as neededContent MarketingCreate content for full funnel campaigns with help from detail teams and managementCreate necessary marketing materials such as business cards, bifolds, pamphlets, lot signage, digital signage, etc.Update Screenhub digital signage at Garner site as neededLeadershipCommunicate with staff via Slack to inform them of promotions, sales and any other necessary marketing informationHelp facilitate greeter training and promotional sales pitch ideas to boost membershipEvent PlanningWork with key stakeholders to plan and organize promotional events such as food drives, haunted car wash, grand opening, etc.Maintain pre- and post event communications with event attendeesJob Type: Full-timePay: $30,000.00 – $50,000.00 per yearEdit jobOpenDetailsCreated: March 2, 2022Views: 0Candidates: 0 totalAdd a candidateFind candidatesBudgetJob budget: 1,500.00 (USD) monthlyCost:Edit job budgetView cost and performancePromote this job for more candidates:Job Type: Full-timePay: $35,000.00 – $50,000.00 per yearBenefits:Dental insuranceHealth insurancePaid time offVision insuranceSchedule:8 hour shiftMonday to FridayWeekend availabilitySupplemental Pay:Bonus payEducation:Bachelor’s (Preferred)Experience:Marketing: 1 year (Preferred)Work Location: Multiple Locations |
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